Written by John Edward BetancourtA brand name is paramount to any company's success, and a lot of thought and effort goes into choosing the right name so everyone knows what said brand stands for. But sometimes, as a company, or a convention for that matter, evolves and grows, they in turn out grow the brand name that they started with. Heck we will speak from personal experience on that one, because we started out as Girls of Geek, a name that made sense at the time, but one that we quickly out grew for a litany of reasons, prompting us to change to the more appropriate Nerds That Geek. As it turns out, one of the largest conventions in the United States has also come to realize that the time has come to update their moniker and earlier today, Denver Comic Con announced that they were undergoing a name change to become...Denver Pop Culture Con, and the short answer to the question, why is DPCC is making this change now, is that it better fits the times and their mission since Pop Culture Classroom is what powers this con to begin with. But truly, the best way to answer all of your questions regarding this change is to let the staff of Pop Culture Classroom/Denver Pop Culture Con speak to the details of this re-branding. So, without further ado, here's DPCC and PCC's statement on the matter. Denver Comic Con is Now Denver Pop Culture Con Pop Culture Classroom, Colorado Education Nonprofit Behind Denver’s Largest Pop Culture Convention, Announces Name Change Sept. 24, 2018 – DENVER – Pop Culture Classroom, the Colorado-based education nonprofit behind Denver’s largest pop culture convention, has announced that the event known as Denver Comic Con is now Denver Pop Culture Con. The Pop Culture Classroom leadership team has been considering a name change for several years to create brand alignment across the organization’s name and its signature events, including Denver Pop Culture Con and Reno Pop Culture Con, a new event debuting in 2019. “After much discussion and careful deliberation, our leadership team arrived at the name Denver Pop Culture Con for several reasons,” said Dr. Christina Angel, Convention Director for Pop Culture Classroom. “We believe it more accurately reflects the breadth, depth, and inclusivity that has come to define Denver’s annual celebration of all things pop culture.” The new name is meant to encompass everything that goes on at the con — comics, television and film, authors, cosplay, workshops, educational programming, and all other aspects of pop culture fandom Denver Comic Con has grown to encompass since its inception. With the addition of Reno Pop Culture Con, now is the ideal time for the name change. Pop Culture Classroom is focused on ensuring both the Denver and Reno shows are world-class, inclusive events. “Fans can rest assured that Denver Pop Culture Con will continue to celebrate comic book culture and creators as we always have,” said Dr. Angel. “After all, it’s comic books that got us hooked on pop culture in the first place, and the foundation on which we are built.” Denver Pop Culture Con will have “throwback” sales on previous years’ merchandise featuring the Denver Comic Con brand, and merchandise with the new branding will be available soon. Tickets for Denver Pop Culture Con 2019 go on sale November 13, 2018 at 10:00 a.m. MST for 2018 Speed Pass holders and November 14 at 10:00 a.m. MST for the general public. Fans can keep up with all of the latest news and information about Denver Pop Culture Con and Reno Pop Culture Con on social media and at the links below. Denver Pop Culture Con 2019 May 31 - June 2, 2019 Colorado Convention Center www.denverpopculturecon.com www.facebook.com/denverpopculturecon www.twitter.com/denpopcon www.instagram.com/denverpopculturecon Reno Pop Culture Con 2019 November 8 – 10, 2019 Reno-Sparks Convention Center Tickets available January 2019 www.renopopculturecon.com www.facebook.com/renopopculturecon www.twitter.com/renopopculture www.instagram.com/renopopculturecon About Denver Pop Culture Con Denver Pop Culture Con (fka Denver Comic Con) is a 3-day, family-friendly pop culture fan extravaganza, featuring the best in pop culture entertainment. DPCC is a program of the Colorado nonprofit Pop Culture Classroom, whose mission is to inspire a love of learning, increase literacy, celebrate diversity and build community through pop culture education. The proceeds from this annual event benefit Pop Culture Classroom’s overall educational endeavors. DPCC promotes education and community through pop culture, comics and the bringing together diverse people and interests regardless of age, race, gender or background. We strive to promote tolerance and empower the members of our community through educational programming, guests, and events that encourage diversity and inclusion.
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